Our Story

Hey Honey is an online-only boutique for women created by me, the owner, Emily Goode. Wanting to start a business for quite some time and briefly selling my pre-owned clothes on instagram along with having a new baby girl at home pushed me in the direction of an online store. I am determined to create a retail platform for all girls-on-the-go to shop high quality fashion at affordable costs.

Every item is hand picked by Emily. Each piece reflects her own personal style whether it's for a special event, a Razorback game day, or lounging at home, she strives for comfy and unique pieces. At Honey Honey, the hope is that you don't have to break the bank to dress well! Style is achievable for everyone.

Emily is a wife, mom, daughter, sister, and owner of Hey Honey Co. She and her husband, Jake, got married in 2018. They brought their first daughter, Norah, home in 2020 and their second daughter, Scottie arrived in 2022. Baby #3 will be here August 2024! As a busy new mom, Emily launched Hey Honey as a platform to share easy styled outfits just like she was sharing them straight from her closet! You can follow Emily on Instagram. You'll find lots of pictures of her family and behind the scenes of life with two young kiddos and running a small business!

Fun Fact: my maiden name is Honey. Now you know what sparked our shop name!

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